… was great & I believe it gave us all better understanding what we are capable of – not only as a team but as a entire company. The family spirit of R/GA London is flowing around and you better watch out, because there are many “bad asses” and Im sure we’ll hear from them soon.
Many times after my talk or lecture I have been asked same question “what do I read” and where I get all these information. In Czech we use to have a quote saying “Tell me what are you read, and I’ll tell you who you are … “.
Workshop with Steve Krug at ICA London
As a part of the Web Expo Conference I rung the workshop for 20 professionals where we designed new face of Czech TV.
Our environment constantly changing, our clients change their requirements on daily bases even technology we used changed. My question is
A different perspective on design as a discipline where designers don’t limit themselves in terms of technology and objectives. Where storytelling is tied together with overall collaborative process of mixing creativity and technology.
Last week I talked with student of PHIL MUNI about the design evaluation. How the story telling changing the perception of engaging and how slight nuance in behaviour brings benefit to more people and whole ecosystem.
Where is the real benefit and “Design Value”. Is the requirements, technology or even objectives from our clients. I showed the technique which all student can use immediately and it called - Critique of Dialectical Reason as well as more closest - Search for a Method.
